Blar i Department of Psychosocial Science på tidsskrift "International Journal of Contemporary Hospitality Management"
Viser treff 1-1 av 1
-
The value proposition of food delivery apps from the perspective of theory of consumption value
(Journal article; Peer reviewed, 2021)Purpose The theory of consumption values (TCV) has successfully explained much consumer choice behavior, but few studies have investigated the values that drive food-delivery application (FDA) use. This study aims to ...