Browsing Department of Information Science and Media Studies by Author "Lauerer, Corinna"

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The Visual Boundaries of Journalism: Native Advertising and the Convergence of Editorial and Commercial Content

Ferrer-Conill, Raul; Knudsen, Erik; Lauerer, Corinna; Barnoy, Aviv (Journal article; Peer reviewed, 2020)

This study investigates the visual objects that are used to either disclose or disguise the commercial nature of native advertising as news articles. We adopt a “material object” approach to explore the potential implications ...